Train With Us: Find Your Perfect Running Program
Running Coaching
Designed by Everyday
Women, For Everyday Women
At Badass Lady Gang, we believe every woman deserves access to quality running coaching and a supportive community. Whether you're taking your first steps as a runner or chasing your next personal best, we have a program that fits your goals, schedule, and budget.
Our mission is simple: Help you build physical, mental, and emotional resilience through running - with the support of coaches who get it and a community that has your back.
Choose Your Perfect Program
BALG Training Team
$89.99/month or
$599.99/year (Save $480!)
Most Popular
Perfect for: Women who want year-round coaching support, community, and access to everything we offer
What you get:
6 live group coaching calls per week with Coach Kelly
All training plans included (Base building through marathon)
100+ strength & yoga videos with Coach Amanda
Private team community for 24/7 support
Mental training journals and confidence-building resources
15% off merchandise all year long
Unlimited plan switches - change goals anytime
Best for: Runners who want a coach, ongoing support, are training for multiple races per year, or want the most value for their investment.
Training Experiences
$75+ / Experience
Goal Focused
Perfect for: Women training for a specific race or goal who want community support
What you get:
Customized training plan for your specific goal (5K to marathon)
1 live weekly coaching call with Coach Kelly
100+ strength & yoga videos with Coach Amanda
Private group with other women training for the same goal
Mental training resources during your experience
Goal-specific guidance and race preparation
Best for: Runners with a specific race date who want structured training, a running coach, and community support for that goal. Train for 1 month and get a custom plan and access to coaching calls or for 2 months, 3 months, 6 months or a year!
RUNNING
PLANS
$20+ /plan
MOST AFFORDABLE
Perfect for: Self-motivated runners who want a smart plan without ongoing coaching
What you get:
Complete training plan in Final Surge app
Distance-specific programming (5K through marathon)
Integrated strength & yoga videos with Coach Amanda
Coaching tips and mental game guidance throughout
One-time purchase - yours to keep and reuse
Pricing:
$20 for 8-week plans
$30 for 12-week plans
$40 for 16-20 week plans
Best for: Experienced runners who know what they're doing, want flexibility to train on their own timeline, or are on a tight budget.
Virtual Private Coaching
How It Works
👑 Private Coaching - Most Personalized
$225/month (monthly calls) or $300/month (weekly calls)
Perfect for: Runners who want individualized attention and all the benefits of team membership
What you get:
Weekly or monthly 1-on-1 calls with Coach Kelly
Fully customized training plans designed just for you
Unlimited email access to your coach
Access to all 6 weekly group coaching calls
Everything from Training Team membership included
Personalized guidance for your unique situation and goals
Best for: Runners with complex schedules, specific health considerations, or those who want maximum personalization and attention.
Meet Once A Month
$225/month
One 60-minute 1-on-1 call per month
Customized training plan updates
Email support between calls
Full Training Team benefits included
Meet Once A Week
$300/month
Four 1-on-1 calls per month
Weekly plan adjustments
Priority email response
Full Training Team benefits included
Which training option is right for you
Not sure which training option is right for you? Coach Kelly is here to break down all four different training options and help you understand their benefits.
How Our Programs Work
Step 1: Choose Your Program
Select the option that best fits your goals, timeline, and budget. Not sure? Start with our most popular Monthly Training Team membership.
Step 2: Get Your Custom Plan
All programs (except basic Running Plans) include personalized training plans delivered through Final Surge, which syncs with your GPS watch.
Step 3: Connect with Your Coaches
Join live coaching calls where you can ask questions, get feedback, and learn from other women's experiences.
Step 4: Train with Confidence
Follow your plan knowing you have expert guidance and a supportive community cheering you on.
Step 5: Achieve Your Goals
Cross that finish line or hit that milestone with the knowledge and confidence you've built along the way.
Which Program Is Right for You?
"I'm new to running"
→ Training Team or Training Experience for ongoing support and guidance
"I'm training for a specific race"
→ Training Experience for goal-focused training or Training Team for maximum flexibility
"I'm on a tight budget"
→ Running Plans for the most affordable option, or try our free community at balgcommunity.com
"I want maximum personalization"
→ Private Coaching for 1-on-1 attention with all team benefits
"I want year-round support"
→ Training Team for the best value and unlimited access to everything
"I'm not sure what I need"
→ Start with Training Team monthly membership to try everything, then upgrade to annual for savings
Meet Your Coaches
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Coach Kelly
FOUNDER & Head Coach
-RRCA-certified running coach
-Dr. Stacy Sims "Women are Not Small Men" certified
-Specializes in helping everyday runners achieve extraordinary goals
-Coaches over 1,000 women every year -
Coach Amanda
Strength & Yoga Director
-Certified yoga therapist and teacher
-Licensed massage therapist
-Certified running coach
-Expert in injury prevention and recovery
What Our Athletes Are Saying
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The team membership has been a wonderful option for those that want flexibility and access to the training plans. Coach Kelly's plans have helped me succeed at my distance and pace goals.
— Alyssa P.
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"BALG isn't just a training program—it's a real team that cheers you on no matter your pace. It's the perfect balance of fun, motivation, and accountability!"
— Chelsea G.
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"As someone who has used one-size-fits-all training plans with mixed results, I can honestly say that Coach Kelly's plans are the REAL DEAL!"
— Rachel B.
FAQS
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Running Plans: Just the training plan, minimal support
Training Experiences: Plan + community + 1 weekly coaching call for specific goal
Training Team: Everything included, 6 weekly calls, year-round support, best value
Private Coaching: Everything from Training Team + individual 1-on-1 attention
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Training Team members can switch plans anytime. Other programs can upgrade to Training Team membership at any point.
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Start with Training Team monthly membership ($89.99) to try everything. If you love it, upgrade to annual for huge savings. If you prefer less support, you can always downgrade to Running Plans.
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Running plans are delivered through Final Surge (free app) which syncs with most GPS watches. You don't need a fancy watch - the app works on any smartphone. Strength videos require minimal equipment.
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We offer:
Free 5K running plan
Free community at balgcommunity.com
Free local volunteer-led chapters for in-person meetups
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Final Surge is the training platform that allows us to share your running plans with you and helps track your progress. All you have to do is go into the app or FinalSurge.com on a desktop, click the calendar, and see what you have on your training plan for today.
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Calls are hosted online via Zoom. You can ask questions, get feedback, and learn from other athletes. Recordings are available if you miss a live call.
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We focus on injury prevention through proper training and strength work. If injuries occur, coaches help modify your plan. We cannot offer refunds, but plans remain in your account for future use.
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Join our free community at balgcommunity.com to get a feel for our approach. Training Team monthly membership is also a low-risk way to try our full program.
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Yes! We know that some athletes like a hard copy of their training plan.
CLICK HERE to learn how.
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Your running plan will live in your Final Surge account after you officially finish your plan. To re-use it, you can simply change the race date in Final Surge.
For help changing your race date in Final Surge, CLICK HERE.
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All of our team members can switch running plans or levels whenever they’d like. Just fill out the running plan request form in Mighty Networks and give us 2 business days to update your running plan to Final Surge.
Start Your Journey Today
Ready to transform your running with expert coaching and an incredible community?
Choose the program that fits your goals and budget. Every option is designed to help you become a stronger, more confident runner.
Questions? Email us at info@badassladygang.com - we're here to help you find the perfect fit!
