Blog Post Title Three

Written By Kelly Roberts

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.

Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.

Kelly Roberts

Head coach and creator of the Badass Lady Gang, Kelly Roberts’ pre-BALG fitness routine consisted mostly of struggling through the elliptical and trying to shrink her body. It wasn’t until hitting post-college life, poised with a theatre degree, student loans, and the onset of panic, that she found running. Running forced Kelly to ditch perfectionism and stomp out fear of failure. Viral selfies from the nyc half marathon struck a chord with women who could relate to the struggle, and soon the women’s running community Badass Lady Gang was born.

BALG is about enjoying life with a side of running. Kelly’s philosophy measures success by confidence gained, not pounds lost. If you aren’t having fun, it’s time to pivot. Kelly is an RRCA certified coach and has completed Dr. Stacy Sims ‘Women Are Not Small Men’ certification course helping coaches better serve their female athletes. Over the years Kelly has coached thousands of women from brand new runners to those chasing Boston marathon qualifying times, appeared on the cover of Women’s Running Magazine, joined Nike at the Women’s World Cup, and created a worldwide body image empowerment movement called the Sports Bra Squad. She lives in Brooklyn, New York.

http://BadassLadyGang.com
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